A Thumbnail Sketch
Siobhan has been in advertising since 1984, working for large agencies, mid-size agencies, as a freelancer and in the corporate sphere.
She has experience in copywriting, concepts, transcreation of concepts from UK or USA markets into SA market, Afrikaans copy and translations, as well as some experience in TV production, print production and media.
Siobhan can also work on Above-the-line, Below-the-Line and Through-the-Line campaigns. Her speciality is Retail advertising, as she has worked on most of the major retail accounts throughout her career (Checkers, Shoprite, Ackermans, Clicks, Pick ‘n Pay, Mr Price and PEP).
Siobhan would also like to increase her knowledge of everything the internet and social websites offer to marketers. She completed a course at UCT in digital online copywriting.
Specialties: Advertising and Marketing Concepts, Copywriting, Editing, Proofreading, Translations, Concept transcreation, TV scripts, Radio spots, Brochures, Posters, Websites, Direct Mail, Newsletters, Staff Incentives, Trade Incentives, Retail Advertising, E-mailers, AV scripts, e-newsletters, FB posts and everything in-between.
Would like to travel more, if possible.
For a more detailed CV and a complete work history please click the Download file button below.